The Cannabis breeder behind Serious Seeds, Simon, is responsible for the Cannabis genetics sold by the seed bank.
He studied biology at one of the universities in Amsterdam. To begin with he was always a non-smoker of tobacco, and therefore also marijuana, because in Holland it is common practice to mix the latter with tobacco to roll a Cannabis joint.
Simon discovered the merits of smoking pure marijuana after his studies whilst traveling through Africa in 1986. From that moment on he started collecting Cannabis seeds and back in Holland he immediately started growing them out for personal pleasure crossing what he thought were the best Cannabis plants seemed a natural follow up.
Contact with other Cannabis growers gave him access to different Cannabis strains from which he also selected the best Cannabis plants. The genetic background of this material was not always clearly known. Simon was teaching biology at a high school when Alan Dronkers asked him to come and work at Sensi Seeds.
It was a serious career change but one he has never regretted. In 1994 after a period working for Sensi Seeds he decided to leave and start his own Cannabis seed company with some American cannabis refugees.
That year AK-47 and Chronic both won prices at the Cannabis Cup in Amsterdam. After the show the initial Cannabis seed company ended and in 1995 Serious Seeds was founded.
Serious Seeds has always been a small company based in Amsterdam, with a select list of seeds. They started favoring quality not quantity and plan on maintaining that principle to the end.